Retail → Gift cards
Cards sold at checkout appear here automatically. Issuing one directly from this page is for comps and goodwill — the apology card, the influencer gift, the staff perk.
The three numbers at the top
| Tile | What it means |
|---|---|
| Outstanding | Total balance on active cards. This is a liability — money you've been paid for work you still owe. |
| Active cards | How many cards can currently be redeemed. |
| Redeemed total | All-time gift card spend. |
Issue a card
Click Issue card, then pick an amount — a preset ($25 to $250) or a custom figure — and optionally a recipient name, email, and gift message, plus which locations the card is valid at. If you supply a recipient email, the card is delivered to them, and you can Resend to recipient from the list later.
Designs — Birthday, Thank You, Congrats, Holiday, Minimal, Spa — are chosen when a card is sold, at checkout or on your online store, not when you issue one from this page.
Each card gets a unique code. Codes are shown in a monospaced style everywhere, because people read them aloud and type them in.
Sell one at checkout
Add a gift card to the cart like any other item. The client pays, and the card is issued.
Redeem a card
At checkout, choose Gift card and enter the code. The balance is applied up to whatever is owed.
If the card doesn't cover the whole sale, the remainder stays on the sale and you collect it with another tender — the screen tells you exactly how much was applied and how much is left.
Card states
| State | Meaning |
|---|---|
| Active | Has a balance and can be redeemed |
| Depleted | Spent down to zero |
| Expired | Passed its expiry date |
| Voided | Cancelled by an admin |
The card detail panel shows a full ledger — issued, redeemed, refunded, adjusted — so you can always answer "where did this balance go?"
Voiding a card
Expiry
Cards can carry an expiry date or none. The card's detail panel shows the exact date and flags a card that has expired or is about to.
Gift-card expiry is regulated in many places, and the rules vary by jurisdiction. Setting expiry dates is a decision for your business and its advisers, not a default Owneli picks for you.
Checking a balance
Clients can check a card's balance from their own link without signing in. Card holders with a portal account also see their cards on the portal wallet.
Reporting
- Growth → Reports → Gift card liability — outstanding balance over time, the number your accountant will ask for
- Growth → Reports → Gift cards — issued, redeemed, and expired
- Growth → Reports → Liability activity — movement in and out of the liability